EYE CATCHING STUNT
HILTON'S "STOP
CLICKING AROUND".
STRATEGY
For the launch of Hilton’s “Stop Clicking Around” campaign, ShirazCreative took things to the next level with an unforeseen stunt in Kings Cross Saint Pancras. The bespoke experiential activation featured a giant mouse and screen, allowing commuters in transit to stop and engage with the activation, for a chance to win various prizes.
LOCATION
London, England UK
260,151
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5.5 M
Impressions
800
Players
