HILTON'S "STOP

CLICKING AROUND".

STRATEGY

For the launch of Hilton’s “Stop Clicking Around” campaign, Shiraz Creative took hospitality advertising to the next level with an unannounced stunt in Kings Cross Saint Pancras, the most-used Underground station in London. The bespoke experiential activation featured a giant mouse and screen, inspiring crowds of commuters in transit to stop and engage with the activation for a chance to win various prizes.

LOCATION

London, England UK