EYE CATCHING STUNT

HILTON'S "STOP

CLICKING AROUND"

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STRATEGY

For the launch of Hilton’s “Stop Clicking Around” campaign, Shiraz Creative took hospitality advertising to the next level with an unannounced stunt in Kings Cross Saint Pancras, the most-used Underground station in London. The bespoke experiential activation featured a giant mouse and screen, inspiring crowds of commuters in transit to stop and engage with the activation for a chance to win various prizes.

 

 

LOCATION

London, England UK

260,151

Shares on 

Social Media

5.5 M

Impressions

800

Players

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