THE NORTH FACE EXPLORATION
THE NORTH FACE:
"EXPLORE MORE".
STRATEGY
The North Face partnered with Executive Chef, Angela Dimayuga, of Mission Chinese Food, Singer-songwriter Ella Mai, and model and activist, Gabrielle Richardson, to bring guests on an exploration of the “outdoors” through music, art and food. The event urged guests to unplug from their mobile devices to fully enjoy creatively prepared dishes that were experienced in custom fabricated environments, emulating a variety of landscapes, that the explorer in all of us embraces.
FROM RENDER
LOCATION
New York City, NY, USA
3
Activations
100
VIPS
5
Partnerships
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TO REALITY
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